TD Bank Morning Star Series Welcomed Derek Thompson, Author of Hit Makers

On Thursday, May 11th, the Board of Trade and presenting sponsor TD Bank welcomed Derek Thompson, author of Hit Makers: The Science of Popularity in an Age of Distraction. It  is a groundbreaking investigation into the most valuable currency of the 21st century: people’s attention. With insatiable curiosity, great reporting, and beguiling storytelling, Derek discussed how he used the lens of economics to reveal the secret of what makes a hit a hit—from films and music to art and design.