Programs & Involvement

Conferences

Workforce Issues - March 19 View Photos>>
The Board of Trade recognizes the importance for businesses to find, attract and retain a talented workforce. This half day conference highlights what makes our region's workforce tick.

Keynote Speaker: Generations in Today's Workforce
Neil Howe, a renowned authority on generations in America, shared how generational issues affect our workplace.(link to Neil's presentation)

Recruiting and Retaining a Strong Workforce
This panel of experts shared experiences in recruiting for a successful workforce in our region:

  • Moderator: Charlena Patterson, Vice President for Education, Human Resource Association of the National Capital Area; Sr. Director, HR & Administration, SOCMA
  • W. Stanton (Stan) Smith, National Director, Next Generation Initiatives, Deloitte who will discuss "Decoding Generational Differences in the Workplace" (link to Stan's presentation)
  • Mary Abbajay, Founder & Partner, Careerstone (link to Mary's presentation)

Post 200 - May 16 View Photos>>
As The Washington Post releases its highly anticipated annual survey of the top 200 companies in the Washington metropolitan area, this event will bring the Greater Washington Board of Trade's business community together to network and reflect on the state of business in and around our region. The keynote speaker for this event is Henry M. Paulson, Jr., Secretary, U.S. Treasury. More Info>>


Latino Buying Power - June 26
On June 26, the Board of Trade hosted the half-day conference, Latino Buying Power: What Every Company Should Know About Reaching the Fastest Growing Population in Greater Washington. This event of 100 senior-level attendees provided insights and best practices on how to reach the fastest growing segment of our region's population. Review key wrap-up comments. The conference featured:

Keynote Speaker: Chiqui Cartagena, author of Latino Boom! Everything You Need to Know to Grow Your Business in the U.S. Hispanic Market. (link to Chiqui's presentation slides)

Luncheon Speaker: Emilio Pardo, Chief Brand Officer, AARP

I. Branding: Making Connections & Building Relationships

  • Moderator: Brendan Hurley, Senior Vice President, Marketing & Communications, Goodwill of Greater Washington
  • Luis Vasquez-Ajmac, President, Maya Advertising (link to the branding chapter of Luis' new book, Inside These Minds)
  • Enrique Carrillo, Director of Hispanic Banking, Chevy Chase Bank (link to The Washington Post article on Pachanga Cubana)
  • Jessica Rodriguez, General Sales Manager, CBS Radio, El Zol 99.1

II. Marketing in Media & Entertainment: What Works & Why

  • Moderator: Alberto Avendaño, Editor in Chief, El Tiempo Latino
  • Wendy Thompson, General Manager, Telemundo
  • Jaime O'Connor, Vice President of Marketing, DC United

III. Hiring Talent Who Know How to Reach the Latino Demographic & Understanding Diversity in the Workplace

  • Moderator: Luis Lobo, President, Washington Region, BB&T
  • Ana Recio Harvey, President, Greater Washington Hispanic Chamber of Commerce
  • George Muñoz, Co-Founder of Muñoz Group; Board Member, Marriott International, Corp. (link to George's talking points)

Media Coverage:

Becoming a Great Place to Work Conference - July 17
Register>>
Ever wonder why companies are honored as being great places to work? The half-day “What Makes a Great Place to Work?” conference features a best practices program that teaches both employers and employees what goes into making a superior work environment. The Board of Trade anticipates 100 participants representing the CEOs of small firms, middle market companies still growing their human resources departments and large established companies and their HR professionals. Click here for Full Agenda >>
The conference seminars include:

What Makes a Fascinated Employee
Ken Tucker, President, Ken Tucker & Associates

Solutions that Create a Strong Workplace

  • Moderator: Sherri Dalphonse, Senior Editor, The Washingtonian
  • Creating a Flexible Workplace: Recruiting Against the Brain Drain - Paul Villella, President & CEO, Hire Strategy
  • Employee Satisfaction/ Creating Your Own Workforce Assessment Tool -TBA
  • Catering to Employee Changing Needs: An Aging Workforce and their Parents - Michelle Stone, Senior Program Manager, Dependant Care Program, Fannie Mae

Potomac Conference - September 11 & 12 Learn More>>
The 2008 Potomac Conference will convene area business, nonprofit, and government executives to expand the 2007 outcomes of enhancing Greater Washington’s competitive advantage through environmental stewardship.


 

 

 

 

 

 

 

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